Privacy Policy

Last updated: 26 June 2026

This Privacy Policy explains how Discovering Youniverse Ltd collects, uses, stores, and protects your personal data in compliance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018. Please read this policy carefully before using our website or services.

1. Who We Are

Discovering Youniverse Ltd is a company registered in England and Wales. We operate an astrology-based learning platform and web application offering online courses, ebooks, apps, 1-on-1 consultations, and membership subscriptions across the following websites:

All of the above websites are owned and operated by Discovering Youniverse Ltd and share a unified user account and login system. This Privacy Policy applies to all of them.

  • Registered company name: Discovering Youniverse Ltd
  • Company registration number: 17302637
  • Registered address: 128, City Road, London, EC1V 2NX, United Kingdom
  • Contact email: info@discoveringyouniverse.com

2. Data Controller

Discovering Youniverse Ltd is the sole Data Controller for personal data collected across all websites and services listed in Section 1. As Data Controller, we determine the purposes and means of processing your personal data and are responsible for ensuring that processing is lawful, fair, and transparent.

We have assessed our processing activities and determined that we are not required to appoint a Data Protection Officer (DPO) under UK GDPR at this time. If this changes, this policy will be updated accordingly. For all data protection enquiries, please contact us at info@discoveringyouniverse.com.

3. What Personal Data We Collect

3.1 Account and Identity Data

  • Full name
  • Email address
  • Username and password (stored in encrypted form)
  • Account preferences and settings

3.2 Astrological and Personal Wellbeing Data

Important: The following categories of data are considered sensitive personal data. We collect this data only with your explicit consent, which you may withdraw at any time.

  • Date, time, and place of birth (used to generate astrological charts and personalised content)
  • Journal entries you create within our platform
  • Self-reported physical, mental, and emotional states that you log within our apps

This data is used solely to power the personalised features of our platform. It is not used for advertising, sold to third parties, or shared beyond what is strictly necessary to provide the service.

3.3 Communication Data

  • Email address collected for transactional emails (account creation, purchase receipts, password resets)
  • Email address collected for service-related newsletters and updates (where applicable)
  • Marketing and promotional emails (requires your explicit opt-in consent)

3.4 Purchase and Transaction Data

  • Purchase history (products or services bought)
  • Transaction IDs and order references

We do not store full payment card details. Payment information is processed directly by Stripe and PayPal under their own privacy policies and PCI-DSS compliance frameworks.

3.5 Technical and Usage Data

  • IP address
  • Browser type and version
  • Device type and operating system
  • Pages visited, time on site, and navigation paths
  • Referral source
  • Cookie identifiers (see our Cookie Policy for details)

4. How We Collect Your Data

4.1 Directly from You

  • When you register for an account (including guest checkouts, which automatically create an account)
  • When you make a purchase
  • When you complete your astrological profile
  • When you write journal entries or log personal states within the app
  • When you contact us for support or enquiries

4.2 Automatically

  • Via cookies and similar tracking technologies when you browse our websites
  • Via analytics tools (see Section 8 and our Cookie Policy)

4.3 From Third Parties

  • Payment processors (Stripe, PayPal) may pass us transaction confirmation and status data
  • Third-party astrological data providers supply raw astrological computation data based on birth details you provide

5. Legal Basis for Processing

Under UK GDPR, we must have a valid legal basis for processing your personal data. We rely on the following bases:

  • Contract: Processing your account data, purchase history, and transactional emails is necessary to fulfil our contract with you.
  • Legitimate Interests: Processing analytics and technical data to improve our services, prevent fraud, ensure platform security, and operate a unified account system across our network of websites, where such interests are not overridden by your rights.
  • Consent: Processing your astrological birth data, journal entries, and logged states; sending marketing emails; and placing non-essential cookies on your device. You may withdraw consent at any time.
  • Legal Obligation: Retaining transaction records as required by UK tax and financial regulations.

6. How We Use Your Data

  • To create and manage your account across our network of websites
  • To deliver our services, including generating personalised astrological content
  • To process your purchases and send order confirmations
  • To reflect purchases and access entitlements in our mobile application (see Section 7)
  • To send transactional emails (account-related notifications, password resets)
  • To send service update emails and newsletters where you have given consent
  • To send promotional and marketing emails where you have explicitly opted in
  • To improve our platform through analytics and user feedback
  • To comply with legal and regulatory obligations
  • To prevent fraud and ensure the security of our platform

7. Mobile Application

We operate a mobile application (the “App”) which is available to registered users. The App uses the same account and login credentials as our website. Any purchases made on the website are automatically reflected in the App; no purchases are made directly through the App itself.

The App accesses the same personal data associated with your account, including your astrological profile and any content you have purchased, in order to provide you with a consistent experience across devices. No additional personal data beyond what is described in this policy is collected by the App.

Where the App is not yet available in your region or is in development, this section applies upon its release and is included here to ensure transparency about our intended data practices.

8. Third-Party Services and Data Processors

We use the following third-party services that may process your personal data on our behalf. These parties act as Data Processors under UK GDPR and are contractually bound to process data only on our instructions.

  • Stripe: Payment processing. Privacy Policy
  • PayPal: Payment processing. Privacy Policy
  • SureCart: E-commerce and order management platform used to process purchases on our website.
  • FluentCRM: Customer relationship management and email automation.
  • Resend: Email delivery service. Resend processes your email address to deliver transactional and marketing emails on our behalf.
  • Google Analytics: Website usage analytics. Google Analytics uses cookies to collect anonymised usage data. You can opt out via your cookie preferences. Privacy Policy
  • Astrological Data Provider: A third-party API service supplies raw astrological computation data (such as planetary positions and chart calculations) based on the birth details you provide. This data is used solely to generate personalised content within our platform and is not retained by the provider beyond the scope of the API request.
  • SiteGround: Web hosting provider. Our websites and data are hosted on SiteGround servers located in the United States.

9. International Data Transfers

Our websites are hosted on servers located in the United States. Some of our third-party service providers may also process your data outside the UK or EEA.

Where we transfer personal data outside the UK, we ensure appropriate safeguards are in place, such as:

  • The use of UK-approved Standard Contractual Clauses (SCCs)
  • Transfers to countries with a UK adequacy decision
  • Reliance on the UK International Data Transfer Agreement (IDTA)

You may request details of the specific safeguards in place by contacting us at info@discoveringyouniverse.com.

10. Data Retention

  • Account data: Retained for the duration of your account. Deleted within 30 days of account deletion, subject to legal obligations.
  • Astrological profile, journal entries, and logged states: Retained for the duration of your account. Deleted promptly upon account deletion or withdrawal of consent.
  • Purchase and transaction records: Retained for 7 years as required by UK tax law (HMRC requirements).
  • Marketing consent records: Retained for as long as the consent is active, plus 1 year after withdrawal for compliance records.
  • Analytics data: Retained in anonymised or aggregated form per our analytics provider’s default retention settings.

11. Your Rights Under UK GDPR

As a data subject under UK law, you have the following rights in relation to your personal data:

  • Right to access: Request a copy of the personal data we hold about you.
  • Right to rectification: Request correction of inaccurate or incomplete data.
  • Right to erasure: Request deletion of your data where there is no compelling reason for its continued processing.
  • Right to restriction: Request that we limit the processing of your data in certain circumstances.
  • Right to data portability: Request a copy of your data in a structured, machine-readable format.
  • Right to object: Object to processing based on legitimate interests or for direct marketing purposes.
  • Right not to be subject to automated decision-making: Our astrological content is generated algorithmically based on your birth data. This processing does not produce legal or similarly significant effects — it is used solely to personalise your experience on our platform. You may nonetheless object to this processing by contacting us.
  • Right to withdraw consent: Where processing is based on consent, you may withdraw it at any time. Withdrawal does not affect the lawfulness of prior processing.

To exercise any of these rights, please contact us at info@discoveringyouniverse.com. We will respond within 30 days. There is no fee for a request unless it is manifestly unfounded or excessive.

12. Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, alteration, or disclosure. These include:

  • Encrypted storage of passwords
  • Encryption at rest for sensitive personal data, including birth details, journal entries, and logged physical, mental, and emotional states, using industry-standard encryption methods
  • HTTPS encryption for all data in transit across all our websites
  • Access controls limiting who can access personal data within our organisation
  • Regular security reviews of our platform and third-party integrations

In the event of a personal data breach that poses a risk to your rights and freedoms, we will notify the relevant supervisory authority within 72 hours and, where required, notify you directly.

13. Automated Processing and Personalisation

Our platform uses automated processing to generate personalised astrological content based on the birth details you provide. This processing is used solely to deliver and personalise our services and does not produce any legal effects or decisions that significantly affect you in a legal or similarly material sense.

We do not use your data for automated profiling for advertising purposes, and we do not sell personal data to third parties for any purpose.

14. Sensitive Data: Astrology, Wellbeing, and Journaling

We take extra care with the data you share through our platform’s personalised features. Your birth details, journal entries, and wellbeing logs are intimate and personal. We commit to:

  • Storing them in encrypted form at rest on our servers
  • Never selling this data to any third party
  • Never using this data for advertising profiling
  • Processing it only to deliver our services to you
  • Deleting it promptly upon your request

15. Email Communications and Consent

When you create an account (including via guest checkout), your email address is automatically added to transactional and service-related mailing lists. These cover account notifications, purchase confirmations, and product updates relevant to your use of the platform.

Promotional, marketing, and offer-based emails require your explicit opt-in consent. You may opt in at account creation, via your account settings, or via any subscription form on our websites.

You may unsubscribe from any mailing list at any time by clicking ‘Unsubscribe’ in any email or by updating your preferences in your account settings.

16. Data Deletion

You can request deletion of your account and associated personal data in two ways:

  • Self-serve: Log into your account and use the ‘Delete My Account’ option in your profile settings.
  • By request: Email us at info@discoveringyouniverse.com with the subject line “Data Deletion Request”.

Deleting your account will remove it across all websites in our network. We will erase your astrological profile, journal entries, logged states, and account information within 30 days, subject to any data we are legally required to retain (such as purchase records, kept for 7 years per HMRC requirements).

17. Children

Our services are intended for adults aged 18 and over. We do not knowingly collect personal data from anyone under the age of 18. If we become aware that a child has provided us with personal data without parental consent, we will delete it promptly.

18. Supervisory Authority

UK data protection law provides that individuals may raise concerns about the handling of their personal data with the Information Commissioner’s Office (ICO), reachable at ico.org.uk. We would always ask that you contact us first so we can address any concerns directly.

19. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we make significant changes, we will notify you by email (if you have an account) and update the ‘Last updated’ date at the top of this page. Continued use of our websites or services after any changes constitutes your acceptance of the updated policy.

20. Contact Us

For any questions, requests, or concerns relating to this Privacy Policy or your personal data, please contact us:

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